SPEAKERS
We have brought together the finest industry experts across marketing procurement, advertising and media management. Find out more about each speaker.
Oksana Matchuk
Senior Director, Creative Adaptation, Locaria
Oksana brings over 20 years of experience in global advertising and creative leadership. She began her career at Leo Burnett and TBWA, leading major international accounts including Philip Morris and McDonald’s.
Her expertise spans creative ideation, campaign origination, and brand storytelling that connects meaningfully with audiences.
Today, Oksana focuses on driving efficiency in content adaptation at scale, helping brands deliver locally relevant creative across diverse markets.
